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Master Digital Content Strategy: Build Your Brand in 2024

Focused View

30:51

  • 01 - Embrace the power of digital content.mp4
    00:29
  • 01 - Set clear content marketing objectives.mp4
    01:41
  • 02 - Understand your audience as a digital brand marketer.mp4
    02:25
  • 03 - Create buyer personas aligned with your brand.mp4
    02:52
  • 04 - Define your brand voice.mp4
    02:44
  • 01 - Developing your brands digital content pillars.mp4
    02:43
  • 02 - Conducting a digital content audit.mp4
    02:46
  • 03 - Analyzing your competitors content.mp4
    02:54
  • 04 - Planning your digital content calendar.mp4
    03:28
  • 01 - SEO best practices for marketing materials.mp4
    02:46
  • 02 - Content distribution and promotion.mp4
    02:22
  • 03 - Measure and analyze digital content performance.mp4
    02:30
  • 01 - Build a content legacy.mp4
    01:11
  • More details


    Course Overview

    Develop a winning content strategy that engages your audience and grows your digital brand. Marketing expert Rachel Romero teaches actionable techniques from audience analysis to performance measurement.

    What You'll Learn

    • Define audience personas and brand voice
    • Create strategic content pillars and calendars
    • Optimize and measure content performance

    Who This Is For

    • Digital marketers
    • Content creators
    • Brand managers

    Key Benefits

    • Develop data-driven content strategies
    • Enhance audience engagement
    • Outperform competitors

    Curriculum Highlights

    1. Foundations of Content Strategy
    2. Strategic Content Development
    3. Optimization & Performance
    Focused display
    • language english
    • Training sessions 13
    • duration 30:51
    • Release Date 2025/04/19