Master Media Interviews: Pro Communication Strategies 2024
Focused View
35:34
01 - How to talk to the media.mp4
00:50
01 - Evaluating media requests Should I say yes.mp4
02:32
02 - Understanding the media mindset.mp4
02:22
03 - Beware of reporters traps.mp4
03:01
04 - Tailoring your approach to different media formats.mp4
02:35
01 - The art of interview readiness.mp4
02:16
02 - Define your purpose Crafting clear and compelling answers.mp4
02:53
03 - Maintain control of the media interview.mp4
02:25
04 - Five tools for crafting memorable quotes.mp4
02:31
05 - Delivering memorable quotes and sound bites.mp4
02:51
01 - Deftly dodging a question in your media interview.mp4
02:30
02 - Responding to the media in a crisis.mp4
02:27
03 - Listening to a reporters question strategically.mp4
02:26
04 - Finishing strong in your media interview.mp4
02:14
01 - Cultivate your relationship with the media.mp4
01:41
More details
Course Overview
Join media expert Bill McGowan to master interview techniques for TV, print, and podcasts. Transform media interactions into opportunities by learning to craft compelling messages, handle tough questions, and deliver memorable sound bites that resonate with audiences.
What You'll Learn
- Evaluate media opportunities and tailor approaches for different formats
- Craft clear, compelling answers and maintain control during interviews
- Navigate negative questions and deliver unforgettable sound bites
Who This Is For
- Professionals preparing for media appearances
- Executives and spokespersons handling crisis communication
- Content creators aiming to improve on-camera or podcast delivery
Key Benefits
- Shift from seeing interviews as risks to leveraging them as opportunities
- Tools to craft quotes that stick with audiences long after the interview
- Strategies to stay on message and finish interviews strong
Curriculum Highlights
- Evaluating Your Media Opportunity
- Preparing Content for Media Engagements
- Nailing Your Interview with the Media
Focused display
Category
- language english
- Training sessions 15
- duration 35:34
- English subtitles has
- Release Date 2025/06/02