Ultimate PR Playbook: Master Free Media Coverage for Startups
Focused View
1:20:38
1 - Intro Whats the Course About.mp4
03:29
1 - Startup-SPIN-Workbook-5.pdf
2 - Understanding the Media.mp4
02:33
3 - Busting 5 PR Myths.mp4
04:16
4 - The Benefits of PR.mp4
04:48
5 - Your PR Goals.mp4
01:37
6 - Writing Your Story.mp4
07:35
7 - Pitching Your News.mp4
03:50
8 - Creating a Press Release.mp4
03:35
9 - Pitching Your Value.mp4
07:26
10 - Creating a Press Kit or Newsroom.mp4
03:06
11 - Connect to Trends.mp4
02:47
12 - Newsjacking.mp4
02:45
13 - Anticipate Journalist Needs.mp4
03:36
14 - Customize Your Media Lists.mp4
05:48
15 - Build Relationships.mp4
02:35
16 - Reach Out with Maximum Impact.mp4
05:29
17 - Analyze Your Results.mp4
06:04
18 - Create and Publish Your Own Content.mp4
04:47
19 - Maintenance and Keeping it Up.mp4
02:16
20 - Summing it All Up.mp4
02:16
More details
Course Overview
This comprehensive playbook teaches entrepreneurs how to secure media coverage without prior PR experience, using proven methods to craft compelling stories and pitches that journalists love.
What You'll Learn
- How to craft newsworthy stories and headlines that attract journalists
- Proven techniques for pitching your startup and newsjacking trends
- To build media lists, press kits, and position yourself as a thought leader
Who This Is For
- Early-stage startup founders seeking publicity
- Small business owners wanting free media coverage
- Entrepreneurs with zero PR experience
Key Benefits
- Get free PR without agency costs
- Build credibility and trust for your business
- Learn to anticipate and fulfill journalist needs effectively
Curriculum Highlights
- PR fundamentals & media landscape
- Storytelling for maximum impact
- Pitching strategies & press materials
Focused display
Category
- language english
- Training sessions 20
- duration 1:20:38
- Release Date 2025/06/03